'How Tweet It Is' ¬

2009-02-11

Will Leitch of New York Magazine on Twitter’s potential “revenue strategies”:

[C]harging companies for brand verification (assuring users that JetBlue’s Twitter is really from JetBlue, for example) and for targeted prompts for users to join company feeds seems to make more long-term sense than straightforward web advertising, which Stone says “feels tacked on.” Another possibility would be charging users to “buy” friends’ feeds, almost like a subscription, though both executives are wary of any model that charges individual users.

[Via Jackson Latka]

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